Medical Copywriting + Web Design
Helping visionary doctors reach more patients with strategy and style
Copywriting, custom web design & SEO for functional and naturopathic medicine. A one-stop shop for all your marketing needs.
Medical Copywriting
& Web Design
Helping visionary doctors reach more patients with strategy and style
Copywriting, custom web design & SEO for functional and naturopathic medicine.
Attract More Patients
Increase Revenue
Rank Higher on Google
Establish Authority
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Medical Copywriting
Copywriting is using words to connect with your audience and sell products or services. Good copywriting is not about being pushy or salesy. It’s about connecting people who have a need with the best solution to meet their need.
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Web Design
Web design is more than just looking nice. Your website should be a virtual workhorse — bringing in website traffic through search engine optimization (SEO), educating your readers, and building trust so visitors convert into patients and customers.
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Website Templates
Need a modern, strategic website but not quite ready for a custom build? Our Squarespace templates are pre-built websites that get you up and running fast without the headache, hassle, and time required to DIY it alone.
Reach More Patients.
Help More People.
As a functional medicine practitioner, you’re driven to help people. Every day, you get to partner with your patients to uncover the roots of their symptoms and guide them into a healthier life.
But so many people are stuck in the cycle of chronic illness. You have solutions they desperately need, but as much as you’d love to spread the word — your plate is already full.
You’ve got a full-time job caring for your patients. And while you love what you do, it can be draining both emotionally and physically.
Add to that the pressures of keeping your business profitable, and it’s easy to feel overwhelmed.
From Page 2 of Google to the Top Spot
“I'm not sure what we would do without Melanie. In the past several months, she has provided SEO analysis and optimization for our current website, written several articles on complex healthcare topics, and compiled engaging emails to promote our monthly webinars.
She is nothing short of amazing! In fact, she's so amazing that her articles have improved our Google ranking across several keywords for our industry. Her unique ability to take on complex healthcare topic assignments and write engaging content that readers of all levels can understand is incredibly valuable.
I've worked with several copywriters in the past, and Melanie's skill level surpasses all of them!”
Michelle Arnold
Director of Marketing
MaxWell Clinic
Does this sound familiar?
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Your website is outdated, unclear, or doesn’t accurately portray the level of skill and professionalism you offer.
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You have a great website but it’s not bringing in new clients like you know it should be. In essence, you need some help reaching the next level.
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You don’t have the time or skill to produce the authentic, researched content needed so your ideal clients can find you on Google.
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You’re looking for a copywriter who values sincere, non-salesy marketing — one who specializes in your approach to medicine.
If you answered “yes”, you’re in the right place.
I”ll help you create an online presence that works for you 24/7, even while you sleep…
Boosting your search engine ranking so your ideal patients come to you.
Freeing up your time for the work that you love.
Making space in your life for family and friends, and your our own much-needed self-care.
Dr. Christopher Wakely, N.D.
Naturopathic Physician
The copywriting is outstanding and the overall design is better than I could have ever wished for. 5/5 Stars!
“As a busy clinician, I was hesitant to hire a web designer. I had no idea where to start and the entire process seemed so overwhelming. Melanie created a beautiful website that is elegant and functional. The copywriting is outstanding and the overall design is better than I could have ever wished for. I’d absolutely recommend Melanie. It was by far the easiest process and well worth the investment. 5/5 stars!”
Your online presence & marketing strategy are more important than ever.
Consider these statistics:63% of patients will choose one doctor over another because of a strong online presence
81% of patients still conduct online research on providers they’ve been referred to
90% will choose another provider entirely if they don’t like what they see online
Practitioners who develop a name for themselves—the ones with a long waiting list and higher, more consistent incomes—incorporate these communication tools:
A modern website, optimized for search engines, that quickly engages and generates leads
Consistent blogs that demonstrate your authority and establish you as a trusted expert in your field
Sales channels that convert curious visitors to all-in patients and customers
A growing community of subscribers built through proven, consistent techniques
These tools give your business a strong online presence with consistent leads coming directly to you.
Sounds great, right?
If you’re a…
Functional Medical Doctor
Naturopathic Physician
Integrative Medical Doctor
Holistic Health Practitioner
Natural Health Coach
Health & Wellness E-Commerce Brand
I’LL HELP YOU GET NOTICED ONLINE.
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Bottom line — more people called and new patient volume increased.
Melanie is the best — timely, well-read, professional, and has a way of taking my thoughts and making them into relatable, engaging, easy to understand, and conversion-focused content.
She not only supports my business goals, she supports me and was almost as passionate about my mission to help others as I am! Because she took the time to understand me and my goals for myself and the community, and was so supportive of those goals, it made it really easy to let go of control and let her do her thing.
She is the copy expert, so I can simply step back and trust it’s getting done better than I could have done it myself! A rare luxury for a perfectionist.
— Jessica Wendling, N.D.
NeuroLogic Seattle -
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Your words are like magic!
Melanie, we are so happy to have worked with you! Thank you for getting us to such an incredible website and foundation for launch. Your words are like magic! 😊
— Tanya Carroccio, D.N.P.
Benehealth Wellness & Aesthetics -
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I highly recommend Melanie whether you need an engaging website, a well-researched article, or a relatable blog.
Melanie has been absolutely wonderful to work with! Her attention to detail and thorough research allows me to trust that what we’re creating together is safe and effective. She is exceptionally passionate about holistic health and has the highest integrity and professionalism. Melanie is an excellent writer and an incredible person!
— Suzette Parker, Brain Health Coach
Young & Wholly Living
You only have 3 seconds to make a connection.
That’s how long your website has to pull visitors in and make them stay.
A beautiful, professional website gives your business instant legitimacy. Great design is what immediately grabs attention.
But a beautiful website without great copy is like a gorgeous house with no foundation. It may turn heads, but your visitors won’t stay…or convert into clients.
We build custom Squarespace websites that look fabulous. Think clean, modern designs and stunning simplicity.
Then we complete the design with compelling words that tell a story — drawing your visitors in with authentic, engaging copy that converts readers into customers.
Consistent content marketing ensures that what you’ve worked so hard to build continues to grow over time.
Watch your business rise in Google rankings as more people who need you find you.
You can’t change the world by blending in with the crowd. Let me help you stand out online.MEET
Melanie
MEDICAL COPYWRITER + SQUARESPACE WEB DESIGNER
Hey there, I’m Melanie — nature enthusiast, lover of old books and herbal tea, and mama to 3 busy teenagers.
I’ve been immersed in alternative medicine for nearly a decade — as both a patient and a professional.
With a background in biology and psychology, and creative passions for writing and design, I help you build an online presence worthy of your skills.
I’m here to help you do what you do best — care for people’s health.
By escaping the DIY hustle, you’ll get your time back to spend however you choose. Want to take a weekend trip with your family or friends? Check. How about sleeping in? Got it. Or maybe launch a new program or course? No problem.
Through compelling copy, strategic design, and SEO, I help your ideal patients find you so they get the help they need to lead healthier lives.
And you start making more money without working more hours.